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TINPLATE PRINTING

Tinplate printing is uniquely different to any other type of
printing. The metal substrate calls for very different
preparation of artwork and a few considerations need to be
taken into account.
Whether you use silkscreening or litho printing, there is no
ink absorption as you find on a porous medium such as paper.
Thus it is advisable not to use very small condensed,
serifed fonts when designing something which will have to
reverse out of the background, especially if the background
is made up of process colours. Your typesetting will
probably fill in and be illegible.
When preparing reproduction of can designs you need to swell
type with clips or cut back when you have a printed white,
all this to make it easier for the printer to get the
registration accurate. You can imagine when printing at high
speed that the slightest movement can cause your design to
have various colours out of register.
Also before printing starts, tinplate is often pre-coated
with a transparent SIZE for the 'metallic look' cans or with
a thick white COAT of ink to make it easier for the inks to
look clean and bright. But even this white COAT is never as
white as a piece of paper. But tinplate has a
unique feature in that you can use the 'metallic look' as
part of your design. Translucent spot colours work very well
especially when combined with a printed white on some
elements of the design. The printed white which is used
behind photographs/barcodes/type etc. on a metallic can,
must have a double pass of printed white, so it is usually a
more expensive can. Furthermore the double pass of 'printed
white' is never as white as a white coat.
You can print any number of colours on your can but
obviously the more you have the more expensive the can, as
cans are usually priced by the number of print passes
required. The proofer will more often than not, do a double
pass of a big expanse of colour - the first pass will be a
lighter 'dummy pass' and the second 'key pass' will hide any
flaws in the tinplate. Spot colours are preferred on a big
expanse of colour so that there is no colour variation from
run to run. If you have a background CMYK photograph making
up the entire design of your can, the first run of cans will
all be identical on subsequent runs, if the printer runs
the cyan slightly darker or the black lighter, then, when a
later-run-can stands on the shelf next to an earlier-run-can
there could be colour variations. In order to overcome this
problem, Colour Standards are made and signed off by the
customer after the first run and kept at the factory for
reference. This helps with subsequent runs.
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